The minifigure customisation functions similarly to the online Build a Minifigure, where you can choose from a selection of heads, headwear, legs, and accessories. As this is still in the beta stage, LEGO are likely trying to understand demand, and get their processes working correctly before expanding this purchase limit further. If you’re not in the US, you can play around with it.Įach minifigure will retail for US$11.99, and there is a limit of 1 per household. You can access the Minifigure Factory Beta through, and fire up the Minifigure Customisation engine.
For those of you lucky enough to be in the United States, LEGO have quietly launched a Beta of an online version of the Minifigure Factory, a new-ish service that offers unprecedented customisation of LEGO minifigures.
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